A growing number of landowners are partnering with developers to implement build-and-sell models in India’s industrial real estate sector, as demand surges for ready-to-use industrial spaces in key growth corridors. This collaborative approach allows landowners to move beyond passive landholding and take an active role in monetizing their assets by developing pre-engineered buildings, warehouses, and light manufacturing units that are sold to occupiers or investors. Builders, in turn, bring technical expertise, compliance capabilities, and marketing networks to ensure faster project execution and market alignment.
This model is gaining popularity in rapidly industrializing zones such as Sanand, Oragadam, Hosur, Chakan, and Jhajjar, where manufacturers, e-commerce firms, and third-party logistics providers prefer plug-and-play assets that reduce setup time and regulatory hurdles. Through joint ventures or revenue-sharing agreements, landowners contribute land while developers invest in design, construction, and infrastructure provisioning, often with support from local industrial development bodies. The finished units are then sold to end-users or institutional buyers, enabling both parties to unlock capital and maximize land value.
Build-and-sell partnerships are particularly attractive because they offer shorter cash cycles compared to long-term leasing, making them ideal for landowners seeking quicker returns and for developers aiming to reduce holding costs. Additionally, the rise of MSME clusters, government-backed industrial zones, and PLI-supported sectors is creating sustained demand for smaller, ready-to-occupy industrial plots. As India’s industrial ecosystem matures, the build-and-sell model is fast emerging as a flexible, capital-efficient solution that aligns the interests of landowners, developers, and end-users in high-demand industrial corridors.
