What incentives attract anchor tenants to commit to long-term occupancy?

Hello LandMark

Anchor tenants play a crucial role in industrial parks and build-to-suit developments. Their presence attracts secondary users, increases land value, and de-risks the project for investors. To secure their long-term commitment—typically 9–15 years—developers must offer a mix of financial, operational, and strategic incentives tailored to the tenant’s business priorities.

Below are the key incentives that successfully attract and retain anchor tenants:

1. Rental and Occupancy Cost Incentives

  • Reduced Base Rent for Initial Years:
    • Offer discounted rent during the first 1–2 years of operations to offset setup costs.
  • Escalation Control:
    • Cap annual or triannual escalations to 5–6% for cost predictability.
  • Lock-in with Capex Recovery:
    • Provide longer lease terms with fixed rentals that help the tenant amortize capital investments.

2. Custom Build-to-Suit or Fit-Out Support

  • Pre-Lease Design Collaboration:
    • Allow tenant input on design (clear height, column spacing, loading bays).
  • Capex Sharing:
    • Co-fund key items like mezzanine structures, HVAC, or civil works.
  • Turnkey Handovers:
    • Deliver plug-and-play facilities with power, water, drainage, and compliance in place.

3. Long-Term Infrastructure Commitments

  • Utility Reliability Guarantees:
    • Dedicated HT power lines, water assurance, and dual-source connectivity.
  • Private Substation or Backup Power:
    • Exclusive feeders or genset access for critical operations.
  • Fire Safety and EHS Compliance:
    • Fully compliant park-level infrastructure (hydrants, STP, CCTV, access control).

4. Strategic Benefits and Business Enablement

  • Expansion Options:
    • Provide the first right of refusal on adjacent plots or units for future growth.
  • Government Liaison Support:
    • Assist in obtaining pollution control, factory, or labor approvals.
  • Cluster or Ecosystem Proximity:
    • Co-locate with vendor base, logistics hubs, or raw material zones.

5. Marketing and Visibility Incentives

  • Park Branding and Naming Rights:
    • Offer co-branding opportunities or highlight the anchor in marketing collateral.
  • Prime Location Placement:
    • Locate anchor units at entry points or high-visibility corners of the park.

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